Asia Pacific role for Copywriting On Demand

Copywriting On Demand has been appointed to help Australian-based solutions house Southpac to rebrand.

The company has invested more than $50M in research and development in software solutions for the finance and banking industry - solutions that are already supporting the lending requirements of 50 finance institutions.

Planned marketing collateral and website development will reflect the company's new role within WCG - global leader in finance credit systems.

The Asia Pacific territory, with its prospect of rapid and sustainable growth, obviously represents a major opportunity for WCG. To this end, they have adopted the same successful model employed in their North American expansion, by investing in an established presence that understands the culture of the Asia Pacific region.