Your brochure - printed or electronic - is your showcase. Good design, eye-catching photography and quality printing don't come cheap. So why stint on the copy?. Freelance UK brochure copywriter, Len Smith, can help you today.
Write company newsletters? Whether it is an internal, employee, print or email, I don't just write the copy - I shoulder the burden. Everything from concepts to interviews, from copy to sign offs and photography.
Copywriting for websites needs extra skill if search engines are to find the site.
I can write copy that turns on the Googles of this world. Copy that's also compelling reading for mere humans.
Learn how an experienced website SEO copywriter can boost search engine rankings with site optimisation
IT Copywriter
Over the years as a UK copywriter, I have written extensively on information technology, toxicology, histo-pathology - every ology except 'phren'. I do Ologies!
Brochures, articles and white papers on everything from data security to neural networks and SOA - even an interview with Bill Gates.
I have written White Papers that have achieved record-breaking response rates from company directors in a range of industries - everything from IT to Pharmaceuticals, from the UK's top Legal Practices to Shipping Lines.
Copywriting for websites - written for humans, with search engine spiders in mind.
The web has become today's dominant means of communications. Need information? Want to buy at the best possible price? Searching for something special? The web's the place.
And there's the dilemma. Your website needs to be captivating. It needs to draw visitors inside; to search, to browse, to respond. But before you can hope to do any of that, you need to channel visitors to your site. It needs to be found by the search engines.
That's where a professional website copywriter can help. People like me. We know how to achieve the necessary balance for a site to become beguiling to both humans and search engines.
We know all the tricks - and they change every few months - to get top rankings. It's called Search Engine Optimisation, or SEO. Knowing how to attract the search engine 'spiders' or 'crawlers' used by the likes of Google, Yahoo and so on.
I write web copy for web design agencies as well as for companies with in-house website design skills. I also design sites from scratch, building in SEO techniques from day one - then I submit them to the search engines and to all the relevant web directories.
What's more, my clients end up with a site that they can fully maintain themselves if they wish - with no previous experience. It's called Content Management. I do all the training - letting you share my screen as I talk you through the process, wherever in the world you might be.
I have website clients that are multinationals and clients that are one-man-bands. That's a reflection of how effective and cost-effective my website work and site optimisation can be.
Global offshore law firm appoints financial copywriter, Copywriting-on-demand
“Ogier is an incredible organisation,” says Len Smith of Copywriting On Demand. “For example, they act for more than 60% of the top global law firms and top 50 global banks. It’s been a delight working with them. A clear brief and a great offering.”
Website SEO copywriter bags 10,000 visitors in one month
The world is full of SEO gurus and experts. Many of them copywriters. The only problem is – when you check out their own performance - it sucks. That’s why Len Smith of Copywriting-On-Demand is so pleased with himself.
